Background
Michael’s 12 year career within the pharmaceutical industry comprises 8 years in pharma sales & marketing roles,nationally and globally, and 4 years as a strategic consultant and client services director for a global med comms agency.
Specialist expertise
Commercialisation of healthcare brands in the real world
Understanding of all established and emerging communication channels
Catalyst for creativity – facilitating clients through the creative process
Recent clients
Novartis, Novo Nordisk, Roche, MerckSerono, Nycomed, Lundbeck
Michael White
Michael’s 12 year career within the pharmaceutical industry comprises 8 years in pharma sales & marketing roles, nationally and globally, and 4 years as a strategic consultant and client services director for a global med comms agency.
Specialist expertise
Commercialisation of healthcare brands in the real world.
Understanding of all established and emerging communication channels.
Catalyst for creativity – facilitating clients through the creative process.
Recent company experience
Novartis, Novo Nordisk, Roche, MerckSerono, Nycomed, Lundbeck.
